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ODW optimizes Sabrosura’s supply chain

Feb. 26, 2025
Latin American foods producer reports reducing refrigerated freight costs by 28% by improving shipment consolidation, carrier selection, and overall efficiency.

Third-party logistics provider ODW Logistics recently helped Sabrosura Foods achieve a 28% reduction in freight costs within the first six months of their partnership using a data-driven freight management strategy.

The companies report ODW’s efforts optimized Sabrosura’s transportation network and improved shipment consolidation, carrier selection, and overall supply chain efficiency.

“Our partnership with ODW Logistics has been instrumental in improving our supply chain,” Kristi Wedel, Sabrosura VP of supply chain, said in a news release. “Their team delivered tailored solutions that reduced our freight costs and gave us better visibility across our network, allowing us to make more strategic decisions.”

Sabrosura, a producer of Latin American food brands such as Pancho’s, La Morenita, and El Viajero, needed a logistics partner to improve its freight operations. Managing refrigerated LTL shipments from multiple locations presented challenges in cost control and network efficiency, so Sabrosura secured ODW’s services to conduct a full analysis of its transportation model. As a result of the analysis, ODW implemented a freight management strategy focused on load consolidation, carrier optimization, and cost reduction.

By leveraging ODW’s freight optimization strategy, Sabrosura transitioned numerous shipments from LTL to full truckload, reducing per-pound shipping costs while maintaining service reliability, the companies said. ODW’s dedicated freight management team also directed both the planning and execution, ensuring cost-effective routing and improved network visibility.

These combined efforts led to significant savings while improving operational efficiency.

“At ODW Logistics, we take pride in being a true extension of our partners’ transportation teams, delivering solutions that create real impact,” said Travis Broermann, ODW team lead manager for freight management. “By optimizing Sabrosura Foods’ freight network, we reduced costs and improved efficiency and visibility across their supply chain.

“We look forward to building on this success and identifying even more opportunities for improvement in the future.”

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